From America's #1 Business Coach for Introverts to Courage Coach for the Reluctant Marketers is a big shift for me. In a sense it is exciting because it becomes apparent as I go along, my positioning was stronger than I thought! This guest article of a case study, helped move what I knew intuitively, to a more clearly stated position of how it is you move from brand yourself … [Read more...] about Case Study in Core Values in Brand Marketing