For me as an INTJ, all three of these secrets make sense for me. What about you?
- Seriously… Does anyone love your company as much as you do? Will anyone market your business with the level of passion and intensity that you will? No!
When we’re passionate about something, we share it with others. Why should marketing your business be any different? Sure, we all suffer from insecurity from time to time, but when you’re in business for yourself, there’s simply no room for insecurity! 
These are my secrets for overcoming insecurity and being the best spokesperson possible for your business:
- 1.
Study!
- As an introvert, you know how important research is. Use that to your advantage! Learn everything that you possibly can about your industry and common business practices. Visit the library and bookstores. Subscribe to industry publications, both hard copy and electronic. Invest time in webinars and tele-classes that teach the latest trends and techniques. The more you know, the easier it will be for you to discuss both the broad scope of your industry and the specifics of your company.
2. Create! You are by nature, a creator. Nothing stimulates positive energy flow like creativity. This creativity may revolve around a new product or marketing strategy, or perhaps it’s totally unrelated to your professional life. Indulge yourself in creative acts – writing, painting, gardening, etc. As creativity increases your positive energy, your self-confidence will increase exponentially.
3. Rest & Renew! Make this your new mantra, and here’s why: the affects of stress and fatigue creep up on us without our realization. Think about it. When you’re tired, most every task seems insurmountable. Such is the case when stress and fatigue affect your self-confidence and your marketing capabilities. Regardless of the length of your To Do List or your pending schedule commitments, take time each day to step away from your business. Allow your body and your mind to rest… to renew.
You started your business so you could do the work you love. Your enthusiasm for what you do enables you to promote your company with intensity and joy. Incorporate my 3 easy steps into your daily routine and watch your marketing prowess soar!
Dale Little
Speaker | Business Strategist | Consultant
Dale Little’s straightforward, actionable strategies for small business success provide audiences and clients with cost-effective plans that generate bigger profits. Since 2007, Dale has worked with countless business owners and entrepreneurs throughout the United States developing plans and programs for marketing, communication, customer service, image and branding, profitability, and employee motivation. Through her website, blog, Facebook company page, and BlogTalkRadio show, Dale provides audiences and clients with “Business Strategies that Work!” Dale’s speaking style is interactive and audiences remain engaged as she shares techniques and strategies that can be utilized in any business immediately. www.DaleLittle.com
What do you think? Can you study, create, rest and renew?